It’s who you know…Interview Sahara C

6 10 2009

An introduction to It’s Who You Know…Interviews:

You walk down the street in overcrowded London, bumping shoulders with strangers all day, pressed up against them in an overcrowded tube carriage, phoning them for information or reservations, never knowing who the individuals are. Through my work I am able to meet some very inspiring individuals, people who are really out there living their dreams, being creative, and inspiring others. ‘It’s who you know’ is not some Paris-Hiltonesque attitude about climbing a social ladder – It’s Who You Know Interviews are about the  people I meet in my life who influence and inspire in big ways and small.

It’s Who You Know…Interview: Sahara C

Sahara C

As an absolute outsider at Zimfest 2009, the festival opened massively opened my mind as it exposed the very multi-racial, multi-ethnic population of Zimbabwe, and broke several stereotypes about what a ‘Zimbabwean’ actually is. The news agenda only supports the doom and gloom coverage on Zimbabwe, but as this feel-good event made clear, there are hundreds (if not more) Zimbabweans doing something positive, right here in London, to help their country and the image of their country and its people abroad.


MyMetropole had the chance to interview Sahara C, a Zimbabwean singer who took part in the Zimfest festival in London. Sahara is a great example of a positive Zimbabwean, and I caught up with this inspirational singer to ask her a few questions about her career, life in London, Zimfest and what Zimbabwe, and London, mean to her.

MyMetropole: Are you enjoying Zimfest?

zimfest 006Sahara C: I think Zimfest 2009 is a resounding success!  The team worked very hard for the artists and to get the event organised properly, no major hitches! I am very pleased to have been part of such a professional show.

The main message from Zimfest is one of solidarity – across all ethnicities of Zimbabwe and I feel that moment was captured when Siyaya Arts was on stage and the entire crowd, a mixture of skin tones, all danced and enjoyed the music.

I also really enjoyed the performance of DKR.  Before my performance I was very nervous, but afterwards I was ravenous and I ate some sadza, muriwo & nyama from one of the food stands – can’t go to Zimfest and not eat traditional Zimbabwean food!

MyMetropole: Where are you from originally?

Sahara C: I’m was born in Harare, in Zimbabwe

MyMetropole: What brought you to London, when did you move here?

Sahara C: I came to England in 1997 and settled in reading before moving to Hither Green in South London. I came to England to pursue my music career.

MyMetropole: Do you consider yourself a ‘Londoner’?

Sahara C: I’m not sure. I have now moved to Milton Keyne to be closer to friends and family, so I don’t live in London anymore. But I think as an individual, I’m definitely a Londoner. I love the nightlife, and I love the fact that you can find so many specialist shops amongst the larger ones. I absolutely love shopping in London.

MyMetropole: What is your favourite location in London to sing – why?

Sahara C: There is a lovely little venue in North London called Viva Viva. I like singing there, although it has been a long while since I was last there. The staff are great and the food is wonderful… and it’s a very cute little venue with a stage that’s up close and personal with the customers, so you get to connect on a real level with people who are often hearing you for the first time

My Metropole: Describe yourself in 3 words

Sahara C: Brave. Strong. True.

MyMetropole: Now, describe your music in 3 words

Sahara C: Soul. Smooth. Real.

MyMetropole: In dealing with other people, what is your biggest pet peeve?

Sahara C: I can’t abide people who don’t talk straight – people who promise something and don’t deliver.

MyMetropole: What’s been the biggest challenge in your career for you?

Sahara C: It’s always a challenge to find the finances to record and release music, and to have my music heard.  Exposure has traditionally been impossible for the indie artist. To overcome it I use the internet a great deal… I have web presence almost everywhere that I can – all the social networks you can think of .  I’ve managed to get listeners all over the world, so its slowly starting to happen.

Sahara CMyMetropole: And what’s the dream?

Sahara C: The dream is to be heard… If I can sing every single day and get paid from it, if I can release music and have it bought and heard, then I will be very very happy.

MyMetropole: What do you love most about singing?

SaharaC: I get a rush.  I don’t have any other vices (don’t take drugs, don’t smoke – though I do enjoy the occasional tipple now and then) but I get a real rush from singing in public, and I love it.  Plus I get to say in song what I often won’t say in words.

MyMetropole: If you could meet any person, alive or dead, who would you want to meet and why?

Sahara C: I’d like to meet Maya Angelou.  She’s a straight-talking, wisdom-sharing woman who brings light to the darkness.  She is a beautiful poet, with words that she knows how to use well and to good effect, and she has been through a lot of troubled times.  Although I have read many of her books, poetry and quotes, I would still love to sit in her company for a bit and share some of her thoughts.  She’s truly inspirational.

MyMetropole: What’s coming up for you in the future?

I just recently got results from the 2009 UK Songwriting Contest that my song Last Goodbye placed in the semi finals with a score of 7… I’m really chuft about that because 7 is borderline finalist (according to their website) and this is the 3rd time I have placed so well.  My scores have gotten better progressively since I entered first in 2007.  I hope this means that my next entry will win…!
Check out Sahara C’s music on MySpace, Facebook, ilike, Reverbnation, Twitter, and Lastfm

sahara C 3




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